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Marketing Management PDF EBook
Author
Kotler Phil
Brady Mairead
Goodman Malcolm
Hansen Torben
Hansen Torben
Subjects
Business
Management
Marketing Planning by Design: Systematic Planning for Successful Marketing Strategy
Author
Strauss
Ralf
Subjects
Marketing -- Management
Strategic planning
Business conditions
Sales
Personal selling
Strategic planning
Economic conditions
Marketing Your Business: A Guide to Developing a Strategic Marketing Plan
Author
Stevens, Robert E
Loudon, David L
Nykiel, Ronald A
Subjects
Marketing -- Decision making
Marketing -- Management
Marketing -- Planning
Marketing
Business conditions
Economic conditions
Marketing.
Author
Nieschlag, Robert
Dichtl, Erwin
Hörschgen, Hans
Subjects
Business
Management
Marketing: the Basics: The Basics
Author
Moore, Karl
Pareek, Niketh
Subjects
Consumer behavior -- Research
Export marketing -- Management
Marketing research
Marketing -- Management
Marketing
Business conditions
Management
Economic conditions
Ranging from the essentials of e-commerce to more traditional marketing approaches, this book tells you everything that you need to know about the aims and techniques of marketing in the 21st century.
Markets, marketing and developing countries : Where we stand and where we are heading
Author
van Trijp
Hans
Subjects
Business
Management
Methodological Approaches for Workplace Research and Management
Author
Tagliaro, Chiara
Orel, Marko
Hua, Ying
Subjects
Business
Management
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