Welcome to Midlands State University Library

View All e-Reserves



Browse all e-Reserves

bookcover
Here is an introduction to project management from one of its best and most experienced writers.Project management depends largely on common sense and a logical, systematic approach. But it is necessary also to acquire some special skills to organize, schedule and control a project so that it produces the result...



bookcover
Regardless of company size or industry, leaders are always on the lookout for innovative ways to get work done quickly and efficiently. They need employees they trust and on whom they can rely to protect the interests of the company—employees, like you, who will become tomorrows leaders.

bookcover
The overall objective of marketing is to ensure that the company obtains the revenues it needs to achieve its profit targets. Marketing management is the analysis, planning, implementation, and control of programs designed to create, build, and maintain beneficial exchanges and relationships with target markets for the purpose of achieving...

bookcover
So you know who your customers are, and you know your products and services. You've examined how to build a competitive edge and you've analyzed your products or services and your pricing strategies. This article looks at making sure you have a database to capture and analyze information, how to...

bookcover
Projects fail for many reasons: time and budget, unchecked complexity, big changes in scope. Performance-Based Project Management shows how to minimize failures and increase your successes with a straightforward plan for avoiding surprises, forecasting performance, identifying risk, and making course corrections quickly.